Design by Ernst Reichl

Many years ago many of the camera manufacturers also had their own magazine. One of the less well known of these is Exakta Magazine, which highlighted the today equally obscure Exakta camera. To set itself off from the rest, Exakta Magazine hired several of the top graphic designers in the…

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A Deeper Dive Into Brodovitch’s Exakta Magazine Issue

Brodovitch's issue of Exakta Magazine in 1952 has only about a third as many photographs as the subsequent one, and I know none of the photographers. Thus, Google. A first glance you might think the cover is a high-contrast reversal of one of Brodovitch's own photographs of the ballet, his…

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